Hirepool TVC "Hirepool... Recommended"

Following the merger of two major competing hire companies, create a new brand communication and television campaign, with synergy across radio, web and TV. The two presenters were brothers Pete & Andy, voted most popular on a national home renovation reality TV show and very likeable natural comedians.

“G’day, its Pete and Andy at Hirepool.”

“We recommend Hirepool gear for any project, big or small.”

PETE: “Everything for the Tradie “
ANDY: “Recommended!”

PETE: “DIY…”
ANDY: “Recommended!”

PETE: “...Containers”
ANDY: “Recommended!”

PETE: “Marquees...”
ANDY: “Recommended!”

PETE: “Even Portaloos”
ANDY: (MUFFLED VOICE FROM INSIDE PORTALOO) ‘Recommended!”

PETE: “Hirepool - Recommended?”
ANDY: “Reckon”

Hugh Walsh, creative partner and copywriter.
One beauty of small productions is you also get to Direct the ad. Call it 'teamwork' - we call it 'professionalism'.

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